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PSG, since the arrival of the Qataris and even more in recent years with the recruitments of Neymar, Messi or Mbappé, has entered a global galaxy in front of a brand known throughout the planet. And of course, all of this is worth a lot of money when it comes to negotiating deals with prestigious partners.
A check for 500,000 to one million euros
A few weeks ago, the capital club joined forces with Dior, the fashion designer who had never set foot in football. New illustration that sponsorship is running at full speed with information from the Team on an agreement with the mineral water brand Sports Water.
This new contract, which will run until 2024, will allow PSG to earn an additional check of 500,000 to one million euros per year, with a progressive rate over the seasons. The brand, for its part, is investing for the first time in football after flooding the NFL market in the United States.
PSG has become, over the years, a world famous brand. With whom partners no longer end up associating. Illustration with the announcement according to the Team of a new sponsor who will offer him a nice check.